Jasmine set up the consumer website in 2008 and it is run by a small team producing information every day on how to make and save money.

It also has a section called Magpie Money where users can make actual money by taking part in surveys and online activities, earning them ‘Magpies’ which they can then redeem for cash payments.


MoneyMagpie also hosts the annual Clear Your Clutter campaign set up by Jasmine in 2016. The campaign encourages consumers to consume less, release the equity in unwanted goods by selling them and help the environment by recycling, re-using or giving to charity things they’re not actually selling.